PPC Strategy
Why You’re Not Seeing Results from PPC Advertising

PPC advertising, also known as Pay-Per-Click, is a quick and easy way to generate leads. In the continuous competition to be on the first page of Google, with the right amount of spend, Google Adwords places you on the top…

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Marketing Strategy
How to Create the Ultimate Marketing Strategy

A marketing plan is something every business needs. It’s the basis for future activities. Marketers who document their strategy are 538 percent more likely to report success than those who don’t. But what are the essential elements that provide success? In this…

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Facebook Advertising
4 Reasons to Be Using Facebook Advertising

With more than 2.6 billion monthly active users, Facebook is the largest social network worldwide. Much to this reason, it’s also the top social media channel of choice for the majority of marketers. So why should it be utilised to…

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Direct Marketing
Why Direct Marketing Isn’t Dead in the Digital Age

In recent weeks, we’ve spoken to many of our clients about the benefits of direct marketing. Direct marketing is one of the most traditional methods of marketing, but still one of the most effective. When used in conjunction with digital…

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