How to Create the Ultimate Marketing Strategy

A marketing plan is something every business needs. It’s the basis for future activities. Marketers who document their strategy are 538 percent more likely to report success than those who don’t. But what are the essential elements that provide success? In this…

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Growth Conversion Rates
Understanding Conversion Rates

Let’s talk conversion rates. We’re talking about the marketing metric that identifies whether your marketing efforts actually stick. It’s fundamentally the analytic that proves whether users are transitioning to the next stage of the sales funnel. Metrics are somewhat somewhat…

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